Vatsal Shah The fastest way to scale your outreach is to buy high-quality email lists instead of building them manually.
That said, if you end up using a poor-quality vendor, you can run into:
- Outdated and inaccurate data.
- Duplicate or fake contacts.
- Spam traps
- And, email addresses collected through non-compliant methods
All of this can damage your brand reputation, waste the effort and money you spent, and worse, put you at risk of privacy violations.
In this blog, I’ll share 5 of the best vendors I’ve personally tried and tested for buying email lists.
I’ve kept my list intentionally small so you are not overloaded with options.
Also, each tool on my list serves a specific use case, so you can quickly find the one that suits your needs.
Keep reading 👇
Buy Email Lists – TOC
TL;DR: Quick Comparison of the 3 Best Data Providers to Buy Email Lists
- Saleshandy Lead Finder – The best source to buy verified email lists. It has over 700M+ professional contacts from 60M+ companies globally.
- Apollo.io – A good option that offers a large number of filters to narrow down on relevant prospects.
- ContactOut – A very simple email finder tool that you can use to buy professional and personal email addresses
| Comparision | Saleshandy | Apollo.io | ContactOut |
|---|---|---|---|
| Starting Plan Cost | $24/month | $49/month/user | $49/month |
| Data Accuracy + Freshness | ~95%+ deliverable emails. Updated regularly | ~90%+ deliverable emails. Certain regions are updated more than others | ~91%+ deliverable emails. |
| Refund/replacement policy for bad data | Credit refunded if valid email addresses cannot be found | Credit refunded if valid email addresses cannot be found | No information |
| Credit Rollover Policy | Unused credits will be added to the next month’s quota. | No credit Rollover | No information |
| Legal Compliance | SOC II, ISO 27001, and GDPR | GDPR, CCPA, and SOC 2 | CCPA and GDPR |
| Best For | Businesses of all sizes that want to quickly build highly targeted email lists, plus automate personalized outreach | Businesses that are looking for a single solution to prospecting and outreach | Recruiters and small sales teams that need access to professional and personal email addresses |
My Experience With The Top 5 Places to Buy Reliable Email Addresses in 2025
I tried and tested several platforms before narrowing my list down to the five that consistently delivered the most reliable results.
Besides, I’ve been using some of the tools in this list for a long time, so I can personally vouch for their data quality, compliance, and ease of use.
1. Saleshandy Lead Finder
Best For: Businesses of all sizes that are looking for a trusted data vendor to buy verified email lists.
First on my list is Saleshandy Lead Finder.
It is an AI-powered B2B prospecting tool that you can use to buy highly targeted email lists.
I have 4 solid reasons to put it at the top of my list:
- Size of the database
- Accuracy of email addresses
- The speed at which you can build targeted email lists
- Finally, cost
You can use the various advanced filters to narrow down on the right prospects from a database of more than 700M professional contacts across 60M companies worldwide.
Saleshandy verifies each email address in real time before revealing it to you, and if a valid email cannot be found, the credit is refunded.
Moreover, you can use the AI Lead Search feature to quickly create multiple segmented email lists.
All you have to do is enter a prompt describing your ideal customer, and Lead Finder will generate a curated list of prospects for you.
You get all this and more at just $24/month.
Overall, Saleshandy Lead Finder is a cost-effective and scalable solution to by your email lists.
Pros of Saleshandy Lead Finder
- Create email lists with up to 10k email addresses in a single click.
- No export limit for email addresses.
- Very easy-to-use platform with a low learning curve.
- The LinkedIn Chrome Extension lets you directly build email lists from LinkedIn.
- Unused credits are automatically rolled over to the next month’s quota.
- Saleshandy also has in-built email outreach automation capabilities.
Cons of Saleshandy Lead Finder
- You get only 5 free leads on the free plan.
Pricing (Billed Annually)
Saleshandy has multiple pricing plans to accommodate different needs. The four core plans are:
- Outreach Starter – $24/month (12k Credits/year)
- Outreach Pro – $49/month (30k Credits/year)
- Outreach Scale – $79/month (60k Credits/year)
- Outreach Scale Plus10k – $159/month (120k Credits/year)
2. Apollo.io
Another popular option to buy email lists from is Apollo.io.
It has a database of over 210 million contacts and 35 million companies.
When I tested the platform, I was able to quickly build highly accurate email lists for United States–based prospects.
But when it came to the EU and other regions, the accuracy and data coverage dropped for some niche spaces
Best For: Businesses that want a single platform for buying email lists, managing prospecting, and running outreach sequences.
Apart from building and buying email lists, you can also use Apollo.io to run highly personalized multichannel campaigns.
Pros of Apollo.io
- Advanced filters (60+) to help you narrow down your ideal prospects.
- Enrich your existing email lists with updated contact information.
- It is GDPR, ISO 27001, and SOC 2 compliant.
- The AI Lead Scoring feature helps you prioritise leads that closely match your ideal customer profile.
Cons of Apollo.io
- Has a noticeable learning curve before you can use all its features effectively.
- More expensive than many other tools at scale.
Apollo.io Pricing (Billed Annually)
Apollo has a free plan and 3 paid plans:
- Free – $0/month
- Basic – $49/month/user
- Professional – $79/month/user
- Organization – $119/month/user (min. 3 users)
3. ZoomInfo
Best For: Enterprises and larger sales teams that want access to deep B2B data, enrichment, and intent insights in one platform.
ZoomInfo is another well-known option for buying email lists, especially if you need very detailed B2B contact and company information combined with enrichment data.
It offers a huge database of professional contacts and company profiles, along with firmographic, technographic, and intent signals to help you target exactly the right prospects.
Pros of ZoomInfo
- Access to 320M+ contacts and 100M+ company profiles.
- Built-in buying signals and engagement insights to spot ready-to-buy prospects.
- Integrates with most major CRMs and sales tools.
Cons of ZoomInfo
- Pricing is high and not transparent (you need to request a quote).
- Contracts can be long-term, making it harder for small teams to try it short-term.
ZoomInfo Pricing (Billed Annually)
ZoomInfo does not have transparent pricing plans.
4. Cognism
Cognism is a B2B data provider known for its GDPR-compliant prospecting data, especially strong in Europe.
You can use it to purchase verified email lists, direct dials, and intent data to fuel your outbound campaigns.
Best For: Sales teams that need GDPR-compliant B2B data with strong coverage in the UK and EU markets.
Apart from buying email lists, Cognism is very well known for its phone number database, giving you direct dials alongside email addresses to improve connect rates.
Pros of Cognism
- Strong coverage of European markets with GDPR-compliant data.
- Real-time verified email addresses.
- Built-in intent data and sales triggers to identify high-value prospects.
- Data enrichment to update and clean existing lists.
Cons of Cognism
- Pricing is not transparent (quote-based) and tends to be on the higher side.
- Database size is smaller compared with some US-focused providers.
Cognism Pricing (Billed Annually)
Cognism offers custom pricing based on the number of seats and credits.
From my research, I found that the cost can range from roughly $1,400 to $20,000+ per year, depending on your team size and needs.
5. ContactOut
If you’re looking for a very simple email lookup tool, ContactOut is a good choice.
You can use its search portal to look up contacts in bulk, and its browser extension lets you find email addresses and phone numbers directly from LinkedIn and other online sources.
This makes it quick and easy to build small, targeted contact lists without a lot of setup.
Best For: Recruiters, small sales teams, and solo professionals who need to find contact information from LinkedIn without complex features.
But ContactOut has a major drawback: it advertises unlimited email views/reveals, but this is actually subject to a fair use policy, which limits you to 2,000 email reveals per month.
Pros of ContactOut
- Very simple and intuitive interface, minimal setup required.
- It has 150M personal emails and 200M work emails.
- GDPR and CCPA compliant.
Cons of ContactOut
- Very limited free credits.
- You’re restricted to only 2,000 email address views per month under the fair use policy.
- Export credits are highly restrictive for the price you pay.
ContactOut Pricing (Billed Annually)
ContactOut offers 2 separate pricing options:
- Including UK/US Data
- Excluding UK/US Data
You get a free plan in both pricing options.
Get Only Verified Email Addresses!
Buying email lists can be the fastest way to scale your reach, but only if you choose the right provider.
I’ve shared my list of five trusted platforms that consistently deliver verified email addresses. Each one has its own strengths and ideal use cases.
If you’re just getting started or want the most cost-effective option, I recommend trying Saleshandy Lead Finder first.
That said, if another tool on my list caught your eye, don’t hesitate to test it out and see which one works best for your goals.
Buy Email List: FAQs
1. Is It Legal to Buy Email Lists in 2025?
You can legally buy email lists in some countries, but you’re still responsible for following GDPR, CAN-SPAM, and other privacy laws when using them.
2. What Should You Look for in a Vendor Selling Email Addresses?
Look for a vendor that gives you verified, up-to-date, privacy-law-compliant data. Also, check if they refund or replace bad data, and if unused credits roll over to the next month.
3. How Much Does a 10,000-Contact Email List Cost?
For 10,000 email addresses, you’ll usually pay anywhere from a few hundred to a few thousand dollars, depending on the vendor, region, and data quality.
With Saleshandy Lead Finder, for example, you pay about $159/month and get enough credits to access roughly 10,000 verified email addresses each month.
4. Is It Legal and Ethical to Buy B2C Email Lists?
I wouldn’t recommend buying any email list that contains personal addresses (like john112@gmail.com). Using personal emails without consent can breach privacy laws and damage your reputation.
5. What Are the Best Practices to Follow After Buying an Email List?
Reverify email addresses using a reputable email verifier.
This is very important if you are not using a vendor like Saleshandy Lead Finder, which verifies each email in real time before showing it to you. After that, segment the list, warm up your sender domain, and personalise your outreach to protect your deliverability.
Also Read: How to Build a Cold Email List That’s Clean, Accurate, & Ready To Send
6. Can Purchased Email Lists Actually Deliver Good ROI?
Yes, but only if the data is accurate, relevant, and you follow best practices. Otherwise, you’ll waste money and risk your sender reputation.
7. Are There Alternatives to Buying Email Lists (Like Building Your Own)?
Yes, you can use lead magnets, webinars, social media campaigns, and co-marketing to build an opt-in list that performs better in the long term.
